Sola Olododo is a digital business and innovation management specialist with an international focus.He is known for his hands-on and pragmatic approach, blending digital strategies into the market to drive growth in individuals, collectives, and cultures. Sola is passionate about strategically repositioning businesses in the digital economy, elevating digital maturity, and leading transformation programmes, particularly for SMEs aiming for international presence.

As a Creative Director at Creativetribe Studios, Sola managed a diverse team and played a pivotal role in growth. He also co-founded Natavi, a consultancy and investment firm, where he successfully handled projects for public and private firms in Nigeria, concentrating on innovation management, product development, marketing, and growth strategy. Additionally, Sola co-founded the Huluku Initiative, an NGO dedicated to empowering creative professionals and entrepreneurs in Africa’s creative community.

Sola’s academic journey reflects his commitment to continuous growth, holding an MBA in Marketing Management and an MSc in Project Management and Innovation. Currently pursuing a PhD at the University of Strathclyde, his research focuses on how digitalisation shapes the processes and outcomes of internationalising SMEs. He is also recognised as a Stephen Young Global Leaders’ Scholar at the Stephen Young Institute in Glasgow and a recipient of the prestigious PDMA Doctoral Student Fellowship.

Outside of his professional endeavours, Sola enjoys board games, mobile games, poetry, reading, and cycling. Married to Mayowa Olododo, a practicing architect, they are proud parents to their son, Nadiv. Sola is characterised by his openness to new possibilities, leaving a profound influence across diverse sectors and establishing himself as a dynamic force in both business and academia.

.